Thank you for registering for Parks Associates. We have sent a verification email to your email address along with your temporary password. Please verify your email address via the link in this email as soon as possible. The link expires in 60 minutes.
December 17, 2021
Churn has long been an issue in the streaming market. For streaming service providers, it’s a problem to be overcome. For subscribers, it’s a fact of life. The latest word out from Parks Associates pins down just how big an issue churn in streaming is, noting that streaming service churn rates are now up to 44%.
From the article "Survey: Streaming Service Churn Rates Hit 44%" by Steve Anderson.
“People are going to look at the price point first,” said Steve Nason, research director at Parks Associates. HBO Max costs $15, same as the HBO Now streaming service it's supposed to replace, with di...
In late 2014, Amazon launched the Fire TV Stick for $40. Compared to the $100 Fire TV box that launched earlier that year, the Stick had significant performance hiccups, and the first version of its r...
“Several factors contribute to OTT video service churn by consumers,” advised Brett Sappington, Senior Director of Research, Parks Associates. “In some instances, consumers are experimenting with new...
As smart home technology gets smarter, so should the way in which these innovative devices connect to the internet. Enter the San Mateo-based company Cirrent and its newly minted automatic connection...
© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy
Design & Developed By Agency Partner Interactive
We use cookies in this website to give you the best experience on our site and show you relevant ads. To find out more, read our privacy policy and cookie policy .