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March 18, 2021
That result tracks with other recent research indicating Americans are moving up to higher-speed data tiers. In its recent Quantified Customer study, Parks Associates estimated that 24% of US broadband households are likely to upgrade their Internet service over the next six months.
From the article "Survey: Consumers went big on Internet, video, voice purchases in 2020" by Karen Brown.
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The smart home market is young, but it's growing rapidly as IoT makes its way into virtually every product that can benefit from some level of connectivity. Smart home device ownership in the United S...
The pandemic's stay-at-home habits and the rise of streaming have conspired to create a strong appetite for watching new movie releases at home instead of in theaters. Parks Associates research indica...
According to Parks & Associates, that percentage has nearly doubled since 2013, reaching 15% of homes in 2016. “Pay-TV subscriptions have dropped each year since 2014, falling to 81% of U.S. broadb...
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