Thank you for registering for Parks Associates. We have sent a verification email to your email address along with your temporary password. Please verify your email address via the link in this email as soon as possible. The link expires in 60 minutes.
August 04, 2024
Roku is the most popular brand of streaming media players, according to a study from the Tech Eco System Dashboard from Parks Associates.
“Historically, Amazon and Roku have dominated the streaming media player market, and our research shows their dominance continues,” said Sarah Lee, Research Analyst, Parks Associates. “Other competitors such as Apple and Google have held on to their respective shares but do not show much growth as of yet.”
“Today, smart TVs are much more affordable, as are streaming media players,” Lee said. “These devices offer consumers cost-effective solutions as well as an ecosystem-consistent experience.”
From the article, "Study: Roku is the Most Popular Brand of Streaming Players" by Raymond McCain
Apple still needs to play catch up. As of the end of March, Apple has about 15 percent of the set-top box market, coming in behind Roku, Amazon and Google, according to a report from Parks Associates....
Illustrating the insurgent competitive pressure being faced by incumbent pay TV operators, Parks Associates released a report today suggesting that there are more than 200 OTT services currently opera...
In the meantime, the service can rest assured of its popularity in the U.S. New numbers from Parks Associates put Hulu as the third most popular U.S. SVOD, behind Netflix and Amazon Prime Video. Altho...
Video subscribers’ appetite for OTT video continues to climb, with more households purchasing more than one service. New research from Parks Associates revealed that over 50% of U.S. OTT subscripti...
© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy
Design & Developed By Agency Partner Interactive
We use cookies in this website to give you the best experience on our site and show you relevant ads. To find out more, read our privacy policy and cookie policy .