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August 02, 2016
“While pay TV penetration has declined among U.S. broadband households, adoption has remained steady among Spanish-preferred and bilingual households over the past few years,” Brett Sappington, Parks Associates senior director of research, said. “Cord-cutting does not have the same impact in Spanish-language households as it does for the larger broadband population. In fact, most of their recent pay TV changes have been upgrades to more expensive services.”
From the article "Study: Spanish-Speaking Subs More Likely To Pay For TV" by Adam Jacobson.
It’s no secret that telecos and cable operators are pushing to deliver smart home services alongside their other Internet of Things ventures. With offerings including connected routers, home security,...
The idea behind this is that if your TV sounds better, people will stream more, which is the metric Roku cares most about, Klarke says. Roku likes to say that it's the US's number one streaming conten...
Several recent studies have shown that security and privacy are top of mind for consumers considering Internet of Things devices for their homes. Parks Associates back in October noted around 40 pe...
The small, candle-shaped speaker equipped with the artificial-intelligence personal helper Google Assistant, has sold about 300,000 units since hitting the market in October, according to research and...
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