Smart home offerings have boosted residential security by more than 15 percent in the past two years, according to Parks Associates in its report, “The New Face of Home Security—2015 Edition.”
Smart home offerings also lower attrition rates, CEO Trisha Parks told Security Systems News. “Attrition is the enemy,” she said. “The industry is facing its monsters.”
About 21 million U.S. homes have professionally monitored security and another 1.5 million have monitoring in a second home, Parks said. “Security was in a bind,” she said, but smart home was the agent to move it forward.
From the article "Study: Smart home offerings drive resi security" by Amy Canfield.
The rising occurrence of high-profile security hacks and privacy breaches, as well as being personally victimized, are contributing to ever-increasing consumer anxiety about smart home devices and pla...
It's also comparable to the 9% annual churn for Netflix (NASDAQ:NFLX), which tops all streaming services, and much better than the 50% rate for Hulu, according to research from Parks Associates. Aside...
Research firm Parks Associates recently found that 79% of U.S. broadband households are concerned about data security or privacy issues, for instance. Meanwhile, the soaring use of the Zoom platform h...
A recent survey from Parks Associates finds builders are starting to provide smart home-ready networking infrastructure in new developments as a standard offering. From the article, "Survey Find Ho...
