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January 31, 2017
A Parks Associates study has found that over a quarter of respondents would become more comfortable sharing their data if their devices would "automatically register for warranties and check warranty coverage, and nearly as many said they would share data for updates and improvements to their devices," MediaPost reports. “Data can be used as an alternate currency in the IoT, and consumers are willing to exchange that data for support,” said Parks' Patrice Samuels. “Manufacturers need to explore alternate methods of monetization and part of that task requires making the most of the data generated by smart home devices."
From the article "Study: IoT Users May Become Comfortable With Sharing Device Data, For A Price" by www.iapp.org
A Parks Associates report finds that makers of smart TVs and streaming media players (SMPs) are shifting strategies to focus on the user experience (UX) as device sales start to flatten out. Accord...
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The smart home market is young, but it's growing rapidly as IoT makes its way into virtually every product that can benefit from some level of connectivity. Smart home device ownership in the United S...
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