A new Parks and Associates study (via Fierce Wireless) has found that 6 percent of U.S. broadband homes use a video service that belongs to someone living outside the home. Password sharing (stealing?) is particularly popular among those between the ages of 18 and 24, with 20% using streaming video passwords for accounts that don't belong to them.
"Live-streaming usage has garnered media attention recently, but credential sharing is also a popular form of piracy in the connected world, one that has received varying responses from service providers and content owners," said Glenn Hower, research analyst, Parks Associates.
Of course what Parks declares to be piracy may not always be piracy.
From the article "Study: 20% 'Steal' Someone Else's Streaming Video Password" by Karl Bode.
In other OTT highlights Parks Associates will cover their latest research in “Adoption, Churn, and the Risky Lives of OTT Video Services;” while panel “Mobile Video’s Explosion: Personalized TV Has Ar...
In order for a virtual helpmate to run your life, it needs to engage with the providers of all the services you rely on, from your calendar app to your Uber ride. Those providers must either partner w...
“Importantly, all of these services have increased their subscriber base over the past year,” said Parks Associates. “The top five OTT services have stayed consistent, primarily through maintaining or...
Netflix beats all its streaming-video rivals both on number of members and success rate of keeping them signed up, a new study said Thursday. But the rest of the over-the-top market doesn’t need to...
