Research from Parks Associates shows 17% of U.S. broadband households own both an Internet-connected entertainment device and a smart home device. The IoT research firm will host the sessions for Integrated Life Day at InfoComm, June 5 in Las Vegas, to examine crossover opportunities between the commercial and residential audio/visual markets, with insights from executives from IoT-leading companies including AVIXA, Crestron, Guitar Center, Microsoft, Nest Labs, NETGEAR, and more.
From the article "Study: 17% of US Broadband Homes Own Both an Internet-Connected Entertainment Device & a Smart Home Device."
That 50 percent figure gets a lot of play: In April 2015, Parks Associates reported that 50 percent of U.S. broadband-enabled homes had an SVOD subscription. In March 2016, NPD Group reported that 52...
Yet despite the fact that a study by Parks Associates last year found that subscription video on demand (VOD) services like Netflix stand to lose $500 million per year due to password sharing, VOD exe...
Luring and keeping customers is becoming harder as the online streaming market gets more crowded and subscribers, freed from cable television's contract model, can cancel service with a click of the m...
It's the embodiment of "If you can't beat 'em, join 'em": Researcher Parks Associates released data today showing that 21 percent of pay TV subscribers in the U.S. also subscribe to a streaming servic...
