Research firm Parks Associates estimates that 86 million streaming devices will be sold globally by 2019. Among U.S. households with broadband, Roku leads with 37 percent market share, followed by Google Cast (previously Chromecast) at 19 percent, Apple TV at 17 percent and Amazon Fire at 14 percent.
From the article "Streaming Wars Heat Up As Roku Goes Ultra High-Definition" by Ari Levy.
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A new Parks Associates whitepaper, sponsored by Ooyala, reveals the importance of connected device apps for the monetization of video services as they are now the second most used method for consumers...
