At last tally, Apple ranked fourth behind Roku, Amazon and Google in terms of streaming media player market share in the U.S., according to Park Associates.
In other Apple TV news, SiriumXM just released its own app for the fourth generation and 4K boxes, meaning subscribers to the satellite radio service can sign in to access their favorite stations on their TV sets.
From the article "Streaming TV news: Apple, Amazon and Google can't decide if they're friends or foes" by Jennifer Van Grove.
Consumer adoption of connected TVs continues to skyrocket. Insights from Parks Associates suggest that more than 56% of American households own a “Smart TV.” This is while cable and satellite provider...
In last few years, the conversation around cutting the cord has gained considerable traction in the U.S. Cord-cutting refers to the pattern of viewers canceling their DTH (direct-to-home) or cable TV...
The analysis, compiled “360 Deep Dive: Account Sharing and Digital Piracy” by Park Associates, a research and consulting company that specializes in technology, found the amount of revenue lost will i...
Even more pertinent, according to a survey compiled by Parks Associates, 55% of cable subscribers state that live sports is an important factor in why they are staying with expensive cable packages. T...
