Video streaming service stacking is likely to continue near term, after accelerating during the shelter-at-home period for the coronavirus, said industry executives on a Parks Associates webinar Wednesday, marking the 10th anniversary of video streaming.
From the article "Streaming Service Stacking Continues; OTT Providers Face Challenges in Growing Market" by Rebecca Day.
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“People are going to look at the price point first,” said Steve Nason, research director at Parks Associates. HBO Max costs $15, same as the HBO Now streaming service it’s supposed to replace, with di...
