Providing market intelligence for more than 35 years

In The News

Streaming media device sales to reach 86 million

Global annual sales of streaming media devices will increase from 30 million units in 2013 to 86 million units in 2019, according to Parks Associates.

The research firm said that last year 13% of US broadband households purchased a streaming media device, boosting adoption to nearly 30%. These included boxes and streaming sticks form companies like Roku, Apple Google and Amazon.

Parks also claimed that by the end of 2019 more than 330 million 4K Ultra HD TVs will be sold globally.

“The number of connected CE categories and devices continues to expand as companies look to disrupt the market,” said Parks Associates president, Stuart Sikes.

“The key priorities for our research are to identify emerging business models, effective partnerships, and engagement strategies that help develop profitable consumer products and services.”

From the article "Streaming media device sales to reach 86 million" by digitaltveurope.net.

Previously In The News

For Apple TV, The Price Is The Problem

In late 2014, Amazon launched the Fire TV Stick for $40. Compared to the $100 Fire TV box that launched earlier that year, the Stick had significant performance hiccups, and the first version of its r...

What's behind Netflix releasing viewing data? Flexing its muscles.

“Really it’s a chance for Netflix to set the standards and dialogue before the industry does or their competitors do,” said Paul Erickson, an analyst at Parks Associates. From the article "What's b...

What do people who don’t have smart home products want from them? Savings

Smart home devices are basically everywhere now, but some people are still holding out on inviting internet-connected appliances into their home. So what would finally get them to adopt the Internet o...

Netflix Leads US OTT Market

“Several factors contribute to OTT video service churn by consumers,” advised Brett Sappington, Senior Director of Research, Parks Associates. “In some instances, consumers are experimenting with new...