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July 16, 2019
The analysis, compiled “360 Deep Dive: Account Sharing and Digital Piracy” by Park Associates, a research and consulting company that specializes in technology, found the amount of revenue lost will increase to $12.5 billion in 2025 -- an increase of 38 percent. The study stated that 27 percent of American broadband households “engage in some form of piracy or account sharing.” It also found 20 percent of U.S. broadband households "use a piracy app, jailbroken device or website."
From the article "Streaming companies to see $12.5B in lost revenue by 2024 due to piracy, password sharing: report" by Kathleen Joyce.
Twenty-six percent of US broadband households find the idea of making purchases directly from TV shows “appealing or very appealing,” according to a 2020 Parks Associates survey. From the article "...
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Parks Associates, a market intelligence and consulting company, yesterday released research showing that over 50% of U.S. broadband households stream content on TV screens. “For years, the televisi...
In fact, since 2013, the percentage of broadband households in the nation using only antennas to watch linear TV has jumped from 9 percent to 15 percent, according to data released this month by Parks...
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