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August 08, 2022
“Netflix should continue to be vigilant and observant of consumer response as it builds out its still-nascent games portfolio, but I don’t believe it should be overly concerned,” said Parks Associates, a market research and consulting company specializing in consumer technology products, in Addison, Texas.
“Netflix is a company known for streaming video entertainment, not gaming,” Parks observed.
From the article, "Stat Firm Reports Less Than 1% of Subscribers Playing Netflix Games." by John P. Mello Jr..
Household brands like Whirlpool, Samsung and Bosch are racing against tech behemoths like Google and Amazon to dominate the kitchen with internet-connected appliances and cooking gadgets that include...
Amazon illustrated its potential entrance into the security space with its recent acquisition of the popular video doorbell manufacturer, Ring. Ring’s reported $1 billion valuation goes beyond its har...
Indicating the continued adoption of smart home products, Parks Associates’ Home Security: Channel Insights reports 75% of home security installations in 2017 included smart control features. In ad...
It’s taken a little while, relatively speaking, but smart speaker ownership finally appears to be taking off. According to the latest report released today by Parks Associates, ownership of smart spea...
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