Retailers and banks have their own mobile payment options. At least one research report from Parks Associates said that shoppers prefer mobile payment apps from retailers, and eMarketer noted that the apps allow merchants to capture valuable data about their users, while tying in loyalty features. Merchants like Walmart, Target and CVS have introduced the digital wallets. Banks that have mobile payment apps include Citibank, Chase and Wells Fargo.
From the article "Starbucks has the most-used mobile payment app" by Dan Alaimo.
Last week, we ran a story about a recent Parks Associates study concerning the rising interests in smart video doorbell installations. Now, Parks Associates has released a new white paper – sponsor...
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Elizabeth Parks, president and chief marketing officer at market research firm Parks Associates, says that consumers expect Uber-like experiences where technology is built in the experience and works....
