"Traditional pay TV providers (MVPDs) have faced continued subscriber losses due to increasing consumer choice from OTT services, so they are deploying skinny bundles and vMVPD services to create more choice among viewers," said Elizabeth Parks, president of Parks Associates. "For pay TV service providers, traditional and online, they are exploring new areas in content ownership and development, and to be successful in these efforts, understanding consumer activity and motivation related to adoption and use of their services is critical.”
From the article "Standalone Pay TV Service ARPU Declined 10% From 2016-2018: Research Company" by Daniel Frankel.
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A recent Parks Associates survey finds that about 4 in 10 U.S multi-dwelling apartment residents say they're open to bundling internet services with their monthly rent. What's more, over three-fourths...
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Information for The Streaming Media Device Landscape is drawn from multiple sources: Interviews with and research on companies, including consumer electronics (CE) manufacturers, component manufactur...
