"The mobile entertainment era is in prime time," said Harry Wang, director of mobility research at Parks Associates in a press release trumpeting the promotion. "With growing adoption of bigger-screen smartphones and LTE-enabled tablets, American consumers are spending more time for entertainment on mobile platforms than ever."
From the article "Sprint Offers Monthly Access To Amazon Prime, But At A Higher Rate Than Amazon Charges" by Colin Gibbs.
The 90-minute session will consist of a research presentation, fireside chat and panel discussion. So far, the speaking roster includes: Steve Nason, director of research at Parks Associates; Mitchell...
Virtual reality needs its own kind of Web browser because the Web currently is designed for 2D, said Hunter Sappington, a researcher with Parks Associates. "As solutions like Mozilla's become more...
The experimentation with business models can help draw new subs and provide a point of differentiation, added Brett Sappington, senior director of research at Parks Associates . He said three SVoD...
Despite recent gains by Fire TV, Roku maintained its lead in the streaming media player market as of Q1 2018, according to Parks Associates . Roku held 37% of the market, ahead of Amazon, Google and A...
