"The mobile entertainment era is in prime time," said Harry Wang, director of mobility research at Parks Associates in a press release trumpeting the promotion. "With growing adoption of bigger-screen smartphones and LTE-enabled tablets, American consumers are spending more time for entertainment on mobile platforms than ever."
From the article "Sprint Offers Monthly Access To Amazon Prime, But At A Higher Rate Than Amazon Charges" by Colin Gibbs.
Parks Associates announced that the churn rate for OTT video services is 19% of US broadband households, indicating roughly one in five households have cancelled an OTT service in the past 12 months....
For those who think Amazon has the clout to steal away Netflix subscribers, the logic there isn't too easy to follow: the $9 price point for the new service simply isn't compelling enough to siphon aw...
More than 25 percent of U.S. smartphone owners use payment apps at least once a month, according to recent data compiled by Dallas-based research and consulting firm Parks Associates. The firm said...
In what is a growing list of bad news for traditional pay-TV services, it turns out fewer Americans rely on just traditional pay-TV services. Over half of all pay-TV subscribers also subscribe to a st...
