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April 01, 2016
"Amazon Prime is another example of the innovative options that Sprint delivers every day to its customers", said Marcelo Claure, Sprint's CEO, in a statement.
Sprint also said that the Amazon Prime add-on offer will also give its customers the flexibility of trying out the Prime service and terminating its subscription any time they want.
"The mobile entertainment era is in prime time", said Harry Wang, director-Mobility Research at Dallas-based technology consulting firm Parks Associates. This is useful for people who want a Prime membership for the three months leading up to the Christmas season or if you're going on Spring Break and need to keep the kids entertained.
From the article "Sprint Offers Amazon Prime Sub To Customers Fayette Advocate" by Gene Daniel.
Some 73% of US broadband homes now connect one or more TV entertainment devices to the web, according to Parks Associates. The research firm said this marked an 11% increase, compared to the beginn...
Parks Associates reported last year that 60% of respondents in a survey valued a rewards program for being a loyal customers, third only to the ability to roll over unused data (66%) and free access t...
“Importantly, all of these services have increased their subscriber base over the past year. The top five OTT services have stayed consistent, primarily through maintaining or growing the massive user...
This is according to Parks Associates’ latest ‘OTT Video Market Tracker’ stats, which said that overall churn rate for OTT services has been roughly stable for the past year. At the end of 2015, 20...
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