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August 19, 2016
Wireless data usage is growing steadily from 2015 to 2016 as consumers shift data-heavy activities from desktop to mobile. According to Parks Associates’ latest survey data, average monthly wireless data consumption grew 28% from 3Q15 to 2Q16. Among mobile consumers under the age of 25, there was a 38% increase in data use per month from 2015. With unlimited plans that are affordable and on a great network, customers can use as much data as they want with no worries.
From the article "Sprint Launches New Unlimited Freedom Plan With Unlimited Data, Talk And Text" by Brad Ward.
“For merchants with a loyal customer base, mobile payment functionality is a helpful addition to a merchant-specific mobile wallet that allows customers to earn loyalty rewards, save gift cards, and r...
Each year CEDIA conducts its Size and Scope of the Residential Electronic Systems Industry Survey to analyze the size of the industry and identify market trends. In 2016, the average system integrator...
Parks Associates announced that the churn rate for OTT video services is 19% of US broadband households, indicating roughly one in five households have cancelled an OTT service in the past 12 months....
Earlier this year, Parks Associates published a study highlighting that the number of paid OTT video subscriptions in Europe is still lagging behind the U.S. For instance, while 64 percent of U.S. bro...
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