Mirroring” platforms such as MirrorLink, CarPlay and Android Auto allow drivers to use their cars’ controls and speakers for apps that run on their mobile devices. Some carmakers, such as GM, also offer their own built-in interfaces.
For Spotify and other streaming services, it makes sense to make their apps available in as many in-car platforms as possible, says Jennifer Kent, connected-car analyst at Parks Associates. “We definitely see that music services are among the most popular in connected vehicles, because it rides the rails of consumer behavior in a vehicle already,” she tells Billboard.
From the article "Spotify Expands Auto Presence as Android App Comes to MirrorLink" by Marc Hogan.
In January, Jennifer Kent, connected car analyst for Parks Associates, said we may also be nearing connectivity in cars that would support video streaming. She projected it would take three to five ye...
Usage of voice-activated assistants such as Amazon’s Alexa and Google Assistant remains relatively low. But it is growing at an impressive rate. In fourth quarter of last year, 12 percent of U.S. b...
But Portal takes the social network off smartphones, which people typically use to access Facebook, and on to something larger — a smart display. People are expected to buy more than 64 million smart...
Parks Associates has announced that the churn rate for OTT video services is 19% of US broadband households, indicating roughly one in five households have cancelled an OTT service in the past 12 mont...
