Elizabeth Parks, president of Parks Associates was quoted in USA Today this week as saying: “It’s a challenging time for service providers to make the money work. It makes sense that there will be a lot of consolidation in the market. We expect to see this as a strategy in 2024 for companies to grow subscriber and revenue growth.”
From the article, "Speculation Intensifies About Possible Merger of Warner Bros. Discovery and Paramount Global" by Edward Moran
Multiscreen viewing is possibly the biggest driver behind the trend towards virtualized video processing and the orchestration that goes with it. But it is not the only one. As Brett Sappington, Direc...
Another report on the topic is just out this week from Parks Associates that predicts 50 percent of North American broadband households will be smart homes by 2020. According to the research firm, own...
"Supporting connected consumers is increasingly costly given the growing number of devices in broadband households and the growing technical complexity of these households. Parks Associates research s...
While a variety of global technology and market trends are reshaping the face of the TV industry, some have a unique impact on the design, marketing, and uptake of premium services. Those that involve...
