Providing market intelligence for more than 35 years

In The News

SMB SPENDING ON PHYSICAL AND CYBERSECURITY ON THE RISE

More than half of SMBs are concerned about cybersecurity regarding employees’ home networks, while 21 percent report an increase in need for products and services to protect or monitor the physical safety of the business, according to the latest research from Parks Associates.

“One-third of SMBs have already increased spending on solutions such as voice and video conferencing services, internet access, IT devices, and support, and 37% are likely to purchase cybersecurity services over the next six months,” said Jennifer Kent, VP, Research, Parks Associates. “Managing and securing networks, and supporting the ever-growing portfolio of end-user devices are top priorities, and they are increasingly turning to ISPs for Wi-Fi management, network security, and other value-added services.”

From the article "SMB SPENDING ON PHYSICAL AND CYBERSECURITY ON THE RISE" by SSN Staff.

Previously In The News

TV Everywhere Reaches 40% Of US Pay-TV Consumers

MUMBAI: Usage of authenticated video viewing, or TV Everywhere, reached 40% of US pay-TV consumers in 2015, up from 22% in 2013, according to new research from Parks Associates. The percentage of r...

More Americans now pay for streaming video content than cable television, survey finds

Netflix is also preparing to crackdown on illegal account sharing via new artificial intelligence software, which will be able to analyze which users are logged in and then flag shared accounts. Th...

Parks: Netflix retains OTT top-spot in the US

“Importantly, all of these services have increased their subscriber base over the past year,” said Parks Associates. “The top five OTT services have stayed consistent, primarily through maintaining or...

Virtual reality headsets only owned by 8% of U.S. broadband users

Only about one-quarter are even familiar with what a VR headset is, according to a new report from Parks Associates called "Virtual Reality: The Evolving Ecosystem." A key problem may be with the qual...