According to new Parks Associates research published ahead of the 2016 International Consumer Electronics Show (CES), 44% of car owners in US broadband households already have some a connected car feature on their current vehicle and 64% of drivers want connected car features as standard on their next new ride.
From the article "Smartphones driving consumer demand for connected cars to an all-time high" by thesundaily.com.
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Harry Wang, senior research director for Parks Associates says that Apple is “known to be searching for the next $100 billion opportunity, and the gigantic healthcare industry is ripe for technology d...
Market research firm Parks Associates says that one-fifth of U.S. homes with broadband access now use an antenna to get live TV. “Digital antennas are experiencing a resurgence as consumers consider o...
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