Providing market intelligence for more than 35 years

In The News

Smartphone Owners Five Times More Likely to Use Patient Portals

Smartphone users are significantly more likely to be patient portal users than consumers that do not own internet-connected mobile devices, says a new report by Parks Associates. Twenty-seven percent of smartphone owners regularly engage with patient portals compared to just five percent of non-owners.

"Monthly usage of patient portals is increasing among US broadband households, but 50 percent of US broadband households do not regularly use these online health resources and 23 percent do not use health portals at all," said Harry Wang, Director of Health and Mobile Product Research at Parks Associates.

From the article "Smartphone Owners Five Times More Likely to Use Patient Portals" by Jennifer Bresnick.

Previously In The News

25% Of Smartphone Owners Use Payment Apps Monthly

The report from Parks Associates found that shoppers showed a preference for retailers' mobile payment programs such as Starbucks over larger payment systems including Apple Pay, Google Wallet and And...

Extra Miles For Fitness Trackers

Marketing for RecycleHealth got an unexpected boost from an applicant to the digital health communication certificate program, who volunteered her design skills and did a photo shoot of donated device...

The Era Of IoT: Opportunities For Privacy And Security Providers

The Internet of Things (IoT) growth in broadband households opens up opportunities for companies to sell products and services. Companies developing, manufacturing, and marketing products benefit, and...

Hulu Is Slowing, Hits 12 Million Subscribers Versus Netflix’s 81 Million

But growing membership is harder to keep up at the same clip for all streaming services, as more and more companies launch their own online platforms. As consumers shift more of their entertainment di...