Smart TVs are viewed as must-have devices by an increasing number of US homes, and they are the only streaming video product category to have risen in adoption continuously throughout the pandemic. Households in the United States today possess a broad range of connected devices capable of showing video, but there is a clear pattern of devices preferred for video consumption. According to Parks Associates, smart TV adoption in broadband homes remained consistent in 2021 at around 55 to 56%, while streaming media players lost ground in the third quarter of 2021. We will continue to see this trend in 2022 and beyond.
From the article "Smart TVs: Today’s center of video aggregation and opportunity —Industry Voices: Erickson" by Paul Erickson.
Apple is seeking to revive its video ambitions with the new product. Apple TV trails devices from Roku Inc., Amazon.com Inc. and Alphabet Inc.'s Google in the U.S. set-top box market share with only 1...
Are you a fan of horror movies? Anime? Arthouse? British dramas? Whatever your off-the-beaten-path obsession is, there’s a subscription video service just for people like you out there. Parks Assoc...
Roku has kept its eye on simplicity ever since that first player while also making products that often are far more affordable than those of its competition. “People underappreciate how important pric...
Despite all the convenience features of modern smartwatches, for users it’s still all about fitness, according to recently released data from Parks Associates. The research firm says that tracking...
