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September 26, 2018
Digital voice assistants continue to lead the race to the conversions of smart homes.
The penetration of U.S. broadband households with smart speakers will reach 47% by 2022, according to a new study.
More than a fourth (28%) of households already own a smart speaker with a voice assistant, according to the study by Parks Associates.
From the article "Smart Speakers Moving Toward 50% Market Penetration" by Chuck Martin.
New research from Parks Associates finds that subscriptions, formerly representing just over half of total online video spending in 2012, now account for nearly 86% of all internet spending on TV and...
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Parks Associates says its forecast will represent the lowest penetration in a decade, representing a 27% fall. “There has been substantial innovation over the years, but streaming’s debut changed t...
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