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December 12, 2018
Research from Parks Associates finds 28% of U.S. broadband households with a smart speaker utilize a voice assistant to control a smart home device, compared to only 12% that use the device to control an entertainment device.
From the article "Smart Speakers Increasingly Used to Control Smart Home Products."
Streaming incentives could appeal to a widespread customer segment. Streaming services have broad appeal: 64% of US households have access to either Netflix, Hulu, or Amazon Prime Video, and more than...
Another reason e-sports has strong growth potential is that, unlike many other sports, whose fans may only be spectators, e-sports attracts video gamers, many of whom could become e-sports competitors...
In its latest round-up of the strength of cord-cutting in the country, 360 View: Entertainment Services in US Broadband Households, Parks found that antenna-only usage has steadily increased since 201...
Entry into the smart speaker market makes sense for a company with smart home aspirations. "As the success of Echo and Google Home took off, everyone expected Apple to follow suit," said Brad Russe...
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