It’s taken a little while, relatively speaking, but smart speaker ownership finally appears to be taking off. According to the latest report released today by Parks Associates, ownership of smart speakers reached 27 percent of broadband households in the U.S. during Q1 2018. That’s up almost double the 15 percent in Q3 2017. The new research from Parks, part of their new “Global Connected Living Outlook” report, will be discussed during their CONNECTIONS Conference in San Francisco next week.
From the article "Smart Speaker Ownership Nearly Doubled in Six Months" by Rob Stott.
Research from Parks Associates finds that the percentage of UK broadband households stating that they are likely to cancel their pay-TV service has increased to 24 per cent in late 2018 from 12 per ce...
The latest update of Parks Associates’ OTT Video Market Tracker analyses the launch of NFL+, the OTT subscription service operated by the NFL in the US and the market context for the service, as part...
New research from Parks Associates finds that 22 per cent of US broadband households have a service speed of 100-999 Mbps, the most common service tier, although 39 per cent of US broadband households...
Smart home devices are basically everywhere now, but some people are still holding out on inviting internet-connected appliances into their home. So what would finally get them to adopt the Internet o...
