In a world where selling a home is already hindered by the economy and a generation that is hesitant to buy, smart home technology is making things even harder.
According to Coldwell Banker Real Estate LLC and Parks Associates, buyers are redefining “move-in ready” to include either installed smart home tech or installation-ready homes.
From the article "Smart Home Technology Sells Home" by Jeff G.
Parks Associates research has uncovered low awareness about the standard from dispatchers and first responders, with several also indicating concerns about the implementation due to the fragmented nat...
Beyond the obvious forms of communication (WhatsApp, Zoom, social media, email, etc.), the number of internet-connected devices per household in the US now stands at around 17 (it was one or two in th...
In 2023, Parks Associates claimed that 20% of American households now have video doorbells. From the article, "‘You could hear a man’s voice coming from our cameras’: Woman issues warning to every...
Bango is pleased to announce a groundbreaking new whitepaper. Based on interviews with leading subscription executives and first-party research from Parks Associates, it reveals some of the pain point...
