Automated smart home systems are a growing trend among mainstream consumers; in fact, according to Parks Associates, 48 percent of U.S. broadband households intend to buy at least one smart home device this year, up 66 percent from 2017.
This reliance on technology is increasing the need for support for smart home and DIY security systems. As more consumers integrate intelligent devices into their homes, security dealers and integrators are faced with a new opportunity to act as the homeowners’ trusted experts – but that means that they need to start thinking about how to service and support these smart home devices.
From the article "Smart Home Service."
Across the span of consumer electronics, people over 55 get short shrift, often seen as caricatures of frailty or a market that doesn't look sexy in a startup's funding presentation. But the over-55 m...
Brett Sappington, senior director of research at Parks Associates, kicked off the first annual Pay TV Show detailing some of the emerging challenges and opportunities for the pay TV space. He broke...
The growing popularity of smarter timepieces helps explain why smartwatches are co-opting features previously associated with fitness trackers and GPS sports watches, says Parks Associates analyst Kri...
"User experience defines the operator's video services for consumers," said Brett Sappington, senior director of research at Parks Associates in a statement. "Every pay-TV service and streaming video...
