According to Parks Associates, 31% of U.S. households have a smart home security system. As more products and manufacturers enter the market and it becomes more competitive, product pricing also needs to remain competitive.
From the article, "Smart Home Pricing Strategies and Financing Solutions" by Dennis Holzer
Parks Associates has published European research showing a steady decline in gaming console adoption in France, Spain, and the UK while remaining flat in Germany. Continued consumer adoption of mobile...
According to research from Parks Associates, 16 per cent of US broadband households have a sports OTT video service subscription. Although it does not stream live games, NFL Game Pass is the most high...
Research findings revealed by Parks Associates at INTX show that Roku is still the most popular brand of streaming media players, accounting for 30 per cent of the players purchased from Q1 2015 to Q1...
Parks Associates has released consumer research showing that 2 per cent of US broadband households, or 2.3 million households, own a virtual reality (VR) headset. From the article "2.3m US Broadban...
