According to Parks Associates, 54% of U.S. internet households report experiencing a data privacy or security issue over the last 12 months, an increase of 50% since 2018.
The consumer technology research firm’s “Privacy and Data Protection for Connected Devices” report finds that an increasing number of consumers are becoming wary of connected devices, as 62% of smart home device owners express apprehension about unauthorized access and control of their devices.
Jennifer Kent, vice president of research at Parks Associates, says the smart home industry and service providers must prioritize these concerns and introduce more security controls into their products.
“After interoperability, the top reasons consumers gravitate to certain providers of smart home products are user experience and trust – trust that the company will properly handle personal data, and trust that the company will be present for the long haul,” Kent says.
From the article, "Smart Home Owners Grow Increasingly Concerned About Cybersecurity" by Zachary Comeau
Forty-three percent of U.S. households with internet access have a security product with online capabilities such as a self-monitored smart camera, video doorbell or a professionally monitored securit...
New data from Parks Associates shows 22% of US households now receive their Internet and mobile services as part of a bundle. New Parks Associates research released at CES® 2025 shows that 22% of U...
There are now 348 standalone streaming services in the United States and Canada, down slightly from a post-pandemic high of 366 in 2022 but up significantly from 2015, when there were just 154, ac...
Amazon doesn’t disclose unit sales for its Ring division, but Ring and rival home security company SimpliSafe comprise one-fifth of the U.S. market for professional monitoring systems, according to da...
