The home security sector is experiencing flattening recurring monthly revenue (RMR) growth as adoption of interactive services has passed the 50% mark, according to new smart home monthly revenue research from Parks Associates.
“Today, over three quarters of new security subscribers have interactive services, paying $9 per month on average for the service,” said Tom Kerber, the Senior Director of IoT Strategy for Parks Associates in a press release. “As adoption of interactive services matures and new entrants with low-cost, self-installed systems put downward pressure on RMR, the industry is seeking solutions to expand RMR. Cybersecurity services, video verification, and personal emergency response are a clear path to generating incremental RMR.”
From the article "Smart Home Monthly Revenue Growth is Flattening" by Carl Weinschenk.
“As far as a timeline, three to five years seems a little aggressive,” stated Glenn Hower, an OTT analyst at Dallas-based market research firm Parks Associates. “I don’t think it’s possible.” From...
For a home or apartments to be move-in-ready today, smart devices of all kinds need to be part of the space for 25 percent of U.S. broadband customers, according to new research from Parks Associates....
Surveys by consulting firm Parks Associates found that many people who signed up for Prime Video's free 30-day trial were not converting to subscribers. About 34% of people surveyed by Parks Associ...
“With this partnership, we can deliver more relevant messages to Roku consumers for products and services that interest them,”said Kern Schireson, Viacom’s executive vice president of data strategy an...
