Thank you for registering for Parks Associates. We have sent a verification email to your email address along with your temporary password. Please verify your email address via the link in this email as soon as possible. The link expires in 60 minutes.
November 08, 2017
Other barriers for increasing adoption are concerns about security and privacy. With more reports in mainstream media about smart home devices being hacked, the public awareness of this issue has increased. According to Parks Associates, about half of US broadband households are worried about their connected devices being hacked, and they expect that share to be higher in Europe. F-Secure even said that if security doesn’t become better and more integrated, it could create the risk of bringing down the whole IoT business. Most importantly however, the average consumer doesn’t want to have to think about security issues, so manufacturers should make their products not only safe but easy for end-users to manage.
From the article "Smart home market still small in Europe, but with many players pushing it forward adoption will rise" by Marion ter Welle.
Apple devices are a mainstay of US households. The portfolio of devices are so frequent around the United States, that almost a fifth of the population is an Apple loyalist. Parks Associates, a mar...
Piracy is projected to expand to new heights in one of the most popular forms of entertainment consumption — streaming services. By 2027, there is a projected loss of $113 billion for streamin...
The residential security industry has gained millions of households due to the explosion of DIY offerings and COVID-19. While in 2022 the home security system adoption slowed, the rebound of professio...
All the while, consumer interest never matched the industry’s passion for the technology. The pandemic might have seemed like a prime opportunity to plug in and disconnect, since actual reality didn’t...
© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy
Design & Developed By Agency Partner Interactive
We use cookies in this website to give you the best experience on our site and show you relevant ads. To find out more, read our privacy policy and cookie policy .