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November 15, 2017
U.S. households with existing broadband service will purchase nearly 55 million smart home devices in 2020 if current trends continue, according to a report from Parks Associates.
The report found that although many smart home devices are still in the early adoption stage, the number of U.S. households installing smart thermostats, lights, locks, or networked cameras climbed from 12 percent earlier in the year to 15 percent.
From the article "Smart Home Adoption Predicted to Hit 55 Million Devices in 2020" by Megan Crouse.
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