Safety and security remain the leading value propositions for the smart home. Consumers consistently rank security and safety as top value propositions, followed by energy management, and Parks Associates’ consumer research finds 38% of smart home device owners reported security of their home and family as the main motivator for their purchases.
From the article "Smart Home, Safety and Security Highlights at CES 2019" by Dina Abdelrazik.
According to Parks Associates’ OTT Video Market Tracker service, the overall churn rate for OTT services has been stable for the past year, with top services Netflix, Amazon and Hulu actually reducing...
Password sharing is estimated to result in billions of dollars in missed revenue for both SVOD and pay-TV over time, and the problem is getting worse. For its part, the US cable industry is expected t...
Entry into the smart speaker market makes sense for a company with smart home aspirations. "As the success of Echo and Google Home took off, everyone expected Apple to follow suit," said Brad Russe...
Although it is much smaller than its rivals, Roku is the leading seller of video streaming players in the U.S. with a 37 percent share of the market, according to the research firm Park Associates....
