Safety and security remain the leading value propositions for the smart home. Consumers consistently rank security and safety as top value propositions, followed by energy management, and Parks Associates’ consumer research finds 38% of smart home device owners reported security of their home and family as the main motivator for their purchases.
From the article "Smart Home, Safety and Security Highlights at CES 2019" by Dina Abdelrazik.
Tom Kerber of the research and consulting firm Parks Associates said the cheaper thermostat could persuade more shoppers to try Nest. Just 11 percent of American households with broadband Internet hav...
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