Providing market intelligence for more than 35 years

In The News

Smart Cities & How They Might Interface With Smart Homes

With a smart city the whole is greater than its parts. This holds true for the smart home, too. In today’s world of smart homes, IoT and smart cities, the network, wireless connectivity and data rule. As Parks Associates stated, “Smart cities are one of the most promising 5G use cases — although most cities pursuing smart solutions are currently in the testing phase, massive IoT deployments are already beginning to roll out. Top smart city applications include smart street lighting, utility metering, traffic management, and parking management. Cities that roll out this technology expect to see cost savings over time with regards to reduced energy expenditure and greater operational efficiencies.”

From the article "Smart Cities & How They Might Interface With Smart Homes" by Helen M. Heneveld.

Previously In The News

Starbucks has the most-used mobile payment app

Retailers and banks have their own mobile payment options. At least one research report from Parks Associates said that shoppers prefer mobile payment apps from retailers, and eMarketer noted that the...

Connected Cars Open Doors And IoT Devices

Parks Associates revealed that 27% of U.S. car owners would connected cars to communicate with the Internet-connected devices in their home, such as smart garage door openers and door sensors. Park...

Tom's TV repair hangs on, installing outdoor antennas for streamers cutting cable

The heyday of outdoor TV antennas or rabbit ears will never return, experts say. But research firms and the National Association of Broadcasters have noticed the uptick in over-the-air TV antenna hous...

Samsung debuts smart home device

In addition, the device's interoperability will be important. According to a recent study by Parks Associates and reported in Retail Dive, 75% of consumers who plan to buy a smart home device believe...