Providing market intelligence for more than 35 years

In The News

Sliver.tv rakes in $9.8M in funding, advances VR broadcasting technology

A recent report from Parks Associates suggested AI’s benefits can be extended beyond content production and enhancement.

“AI-enabled systems will also be increasingly used in content creation decisions, revealing topical areas or genre-related trends that have previously gone unnoticed in the noise of big data,” Parks said in a recent report. “Using these tools will allow producers and distributors to better predict and fund content that will draw audiences.”

At the heart of Sliver.tv's approach is its patented virtual camera array technology that captures 2D games played on a PC such as "Counter Strike: Global Offensive" and "League of Legends," and renders in real-time a fully immersive 360° in-world stream.

From the article "Sliver.tv rakes in $9.8M in funding, advances VR broadcasting technology" by Sean Buckley.

Previously In The News

Smart thermostats are tough sell, but ComEd hopes rebates boost interest

A study released this month by Parks Associates found only 18 percent of consumers would buy a smart thermostat at $250, but offering a $100 rebate more than doubled the pool of interested buyers....

Forget Twitter. This Musk Is Into ‘Toe Curling Yumminess.’

More than 300 streaming services are available in the United States, according to Parks Associates, a consulting firm. From the article, "Forget Twitter. This Musk Is Into ‘Toe Curling Yumminess.’"...

Industry Voices—Hawley: Coronavirus piracy trends in the new normal

There have been some public reports that credential sharing has increased dramatically in recent months. A OnePoll study commissioned by Tubi reported that as of March, 42% of adults were sharing acco...

Streaming is heading toward a breaking point with consumers

However, while work on that puzzle continues and multiple companies look for a way to get streaming subscribers to stay in one place, customer churn is still high. Or, as Parks Associates describes it...