Research from Parks Associates has revealed that 16% of US broadband households have a sports video service subscription through over-the-top (OTT) video.
parks 6 May 2016The Subscriptions and Churn in OTT Video Services report showed that NFL Game Pass leads the market with 6% of all sports OTT video service subscriptions, with the NFL Game Pass the most highly adopted service, with 6% of US broadband households having a subscription compared with 4% for the WWE Network and MLB.TV. This was even though NFL Game Pass does not stream live games.
From the article "Sixth Of US Broadband Households Subscribe To An OTT Sports Service" by Joseph O'Halloran.
Apple devices are a mainstay of US households. The portfolio of devices are so frequent around the United States, that almost a fifth of the population is an Apple loyalist. Parks Associates, a mar...
Piracy is projected to expand to new heights in one of the most popular forms of entertainment consumption — streaming services. By 2027, there is a projected loss of $113 billion for streamin...
The residential security industry has gained millions of households due to the explosion of DIY offerings and COVID-19. While in 2022 the home security system adoption slowed, the rebound of professio...
All the while, consumer interest never matched the industry’s passion for the technology. The pandemic might have seemed like a prime opportunity to plug in and disconnect, since actual reality didn’t...
