The dulcet tones of Apple's Siri and Google Now are getting high marks from most users, but Siri's enticing them to more tasks more often, according to a survey by market research firm Parks Associates.
Adoption rates for voice control are up from last year, climbing to about a fifth of broadband users, and both Apple's Siri technology and Google Now are commonly used for many functions.
From the article, "Siri speaks louder than Google to most voice-control users" by Joan E. Solsman.
According to other, new data from Parks Associates, about one in 10 broadband homes bought streaming device so far this year. Then there’s this stunning assertion from Barbara Kraus, director of re...
A new report from Parks Associates caught my attention for this one blunt fact/assertion: The “OTT Playbook: Success Factors for Video Services” contends that 25% of consumers under the age of 34 b...
More connected home devices means greater opportunities for consumers to have issues with them, and thus, more opportunity to help fix them. According to research from Parks Associates, more th...
The over-the-top devil is in the details. While OTT services are rapidly rising in use, so is consumers’ savvy in piggybacking onto their friends’ and family’s OTT subscriptions. More than 57%...
