The dulcet tones of Apple's Siri and Google Now are getting high marks from most users, but Siri's enticing them to more tasks more often, according to a survey by market research firm Parks Associates.
Adoption rates for voice control are up from last year, climbing to about a fifth of broadband users, and both Apple's Siri technology and Google Now are commonly used for many functions.
From the article, "Siri speaks louder than Google to most voice-control users" by Joan E. Solsman.
Roku, which sells the eponymous set-top box that brings streaming video and apps to TVs, was founded in 2002. But it rose to prominence only in the past several years, as consumer appetite for stre...
Parks Associates, a research firm, has released the results from its Apple iPhone Siri Users study, which finds that Siri is primarily used to make phone calls and send text messages. The report fo...
Research from Parks Associates comparing consumer awareness in 2011 to 2013 of the Digital Ad Alliance's AdChoices icon -- the little blue triangle seen primarily in targeted display advertising --...
International research firm Parks Associates, host of the annual Smart Energy Summit, will present new research on the markets for residential energy services and management in the webcast "Busines...
