Providing market intelligence for more than 35 years

In The News

Senator Warren Calls Out 21st Century Digital Robber Barons

Perhaps no other company embodies the alleged abuse more than Apple. The popular electronics producer has sought to block competition at nearly every turn and through nearly every avenue. According to Parks Associates, an internationally recognized market research and consulting company, Apple controls 40 percent of the smartphone market. “The Wall Street Journal” reported that Apple collected 92 percent of all profits in the smartphone industry market in 1995. Apple has effectively leveraged its position to snuff out competitors, or to dictate terms for their operations.

From the article "Senator Warren Calls Out 21st Century Digital Robber Barons" by Freddie Allen.

Previously In The News

OTT At A Tipping Point, Poised For Rapid Growth

Parks Associates estimates that 86 million streaming media players will be sold globally in 2019. And as streaming subscriber counts continue to grow, the services will be better positioned to bid for...

The TV Antenna Rises Again

In fact, since 2013, the percentage of broadband households in the nation using only antennas to watch linear TV has jumped from 9 percent to 15 percent, according to data released this month by Parks...

Report: Connected Home Consumers Want Data Security Support

Several recent studies have shown that security and privacy are top of mind for consumers considering Internet of Things devices for their homes. Parks Associates back in October noted around 40 pe...

SmartThings Bundling Hubs In Effort To Play Up Smart Home Use Cases, Not Products

The independent home automation hub is fading as a means to a do-it-yourself smart home purchase, Robert Parker, SmartThings senior vice president-engineering, told us after his keynote at the Parks’...