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July 16, 2019
Interest in DIY security systems is on the rise with 52 percent of households that are highly likely to purchase a security system in the next 12 months planning to buy a system that is self-installed, according to new research from Parks Associates. With this month’s News Poll, we focus on DIY’s impact on security overall.
As one respondent so succinctly put it, “Self install is so easy, the services are vast and the pricing is cheap. Of course it will have an impact.”
From the article "Security industry weighs in on role of DIY" by Paul Ragusa.
Patrice Samuels, senior analyst at Parks Associates, a market research company specializing in emerging consumer technology products and services, said demand for traditional technology support, like...
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With the purchase, Otter Media ranks as one of the most valuable media upstarts of the last decade, said Brett Sappington, senior director of research at Parks Associates, a firm that focuses on emerg...
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