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January 12, 2024
Elizabeth Parks, president and CMO at Parks Associates: Smart cameras and video doorbells are popular, showing an increase in adoption and high intentions for the next year…. Bundling these security devices with other useful devices will increase the attractiveness of all devices.
Jennifer Kent, vice president of research at Parks Associates: SMBs represent a growth area for security dealers who face increasing competition from DIY security systems and standalone security devices like network cameras and video doorbells.
From the article, "Security Industry Forecast: Experts Chime in, Sharing Expectations for 2024 and Beyond" by D. Craig MacCormack
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Parks Associates has identified more than 15 smart-home platform players in this growing, yet competitive, market. These platforms can be segmented based on the extent of their openness through APIs a...
Smart-home products are rolling out to the masses as consumers look for ways to simplify their daily lives. According to a recent survey from Parks Associates, more than 40 percent of U.S. broadban...
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