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January 12, 2024
Elizabeth Parks, president and CMO at Parks Associates: Smart cameras and video doorbells are popular, showing an increase in adoption and high intentions for the next year…. Bundling these security devices with other useful devices will increase the attractiveness of all devices.
Jennifer Kent, vice president of research at Parks Associates: SMBs represent a growth area for security dealers who face increasing competition from DIY security systems and standalone security devices like network cameras and video doorbells.
From the article, "Security Industry Forecast: Experts Chime in, Sharing Expectations for 2024 and Beyond" by D. Craig MacCormack
A recent Parks Associates market snapshot noted the explosion of smart home services, with more than one-quarter of U.S. broadband households reporting to own at least one connected device, a number s...
Among the U.S. broadband households that participated in a Parks Associates survey, 6-9 percent reported ownership of a wearable camera in 1Q 2017, and 9 percent were likely to purchase a wearable cam...
The most commonly used type of mobile application is social media, according to Parks Associates' data. More than 80 percent of U.S. smartphone owners under the age of 25 use social media and chat...
The various VR technology approaches present unique user experience issues that current-generation VR headsets have yet to solve. Feedback on the user experience from those who own or have tried VR...
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