In 2000, only half the U.S. population was accessing info through the internet; today, estimates are 95% to 98% of the 131.2 million U.S. households do.
Parks Associates recently reported that one in 10 U.S. internet households already own a DIY security system. What’s more, although 2023 residential system adoption is steady at 31%, and while larger companies have seen gains or remained unchanged, “the smaller players, including local traditional players, are seeing their share of the market dwindle.”
From the article, "Security Dealers Need More Options to Compete Smarter and Faster" in Security Sales & Integration
Home security and safety are often some of the first usage cases brought up around discussions of smart home devices in broadband homes. And a new report from Parks Associates is indicating that insur...
Research company Parks Associates published a study last year suggesting that SVOD services stood to lose upwards of $500 million in revenue in 2015 from this practice. From the article "IBM Cloud...
“Nearly 50 percent of U.S. broadband consumers would like tools and support to help them lose weight or get into better shape, and over one-third are interested in products and services that can impro...
Rising consumerism of healthcare continues to be a transformative trend affecting the entire connected health industry, Harry Wang, senior research director at Parks Associates, observes. He’s referen...
