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For video service providers, adopting a data analytics solution is fast becoming a must-have. The benefits can be dramatic, from more viewing to reduced churn. But data analytics exposes companies to new security and privacy risks that must be addressed. This report outlines the challenges and solutions in three main sections: Evolving Data-Handling and Privacy Rules; Data Analytics Integrity – Securing Data Collection; and Breaking Down Silos While Acknowledging ‘Rules and Roles’.
We have talked to a wide cross section of the media industry and contributors include Unitymedia, Deutsche Telekom, KPN, Telefónica, Verimatrix, IMGROUP, Rovi, GroupM, Techpolis, Parks Associates, ThinkAnalytics, Genius Digital, IBM and Olswang (international law firm).
From the article "Securing Video Analytics Data To Enhance Pay-TV Profitability" by Barry Flynn.
According to a recent report from research firm Parks Associates, services that stream television channels via the internet — known as virtual multichannel video programming distributors (vMVPDs) — ha...
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Amazon also offers transactional (both purchase and rental) and subscription streaming through Amazon Prime Video, continuing to forge partnerships with cablers such as Cox, which added the service to...
Pay-TV services are showing their age as subscribership continues to fall, leading to a projected 76.7 million subscriber decrease by 2024, according to a report by Parks Associates. This drop wou...
