While you’re watching “The Walking Dead, have you ever used your phone to settle an argument over the name of that actor who’s currently being pestered by zombies? Ever used your tablet to check stats during a football game?
Chances are good you probably have done something similar, according to Parks Associates, which is reporting findings that 65% of U.S. broadband households engage in at least one second-screen activity on at least a monthly basis. The most common activity is to search for information about the program being watched.
From the article "Second-Screen Activity On The Rise" by Laura Hamilton.
US broadband households watch an average of 3.8 hours of internet video on TV screens each week, accounting for 20 percent of all video viewed on this device, according to research by Parks Associates...
A growing number of U.S. broadband households is spending more time watching user generated live content on social media, according to a new industry report from Parks Associates. The growth in this s...
The small, candle-shaped speaker equipped with the artificial-intelligence personal helper Google Assistant, has sold about 300,000 units since hitting the market in October, according to research and...
COVID-19 led to renewed validation of legacy telephony technologies as voice calls “address the universal need for communication and social connection, providing a lifeline for everyday life, work, an...
